Foodmix is an independent full-service food & beverage branding agency. Our mission is to help brands of all shapes and sizes build meaningful relationships with people through the art of creative storytelling. Our recipe is simple: We mix boundless imagination with strategic solutions to create engaging brand stories that inspire Brand Love.
Founder/CEO
Founder/CEO
When it comes to growing Brand Love, there is no gardener quite like Dan. Responsible for planting the seeds of strategic know-how on all major accounts, Dan has over 30 years of marketing experience on client and agency side. He was founder and president of O’Connell, Norton & Partners and former officer of Bozell Worldwide, True North Communications and Interpublic Group of Companies (IPG)
“Smithfield Bacon
is an entrée.”
President
President
How does one cultivate Brand Love? That’s where our FoodMix President Sara comes in. She’s our guide in making sure we grow Brand Love from a seed to a fully blossomed experience. From overseeing every aspect of day-to-day client activities, to big-picture thinking leading key strategy sessions, Sara’s extensive experience in marketing has helped FoodMix grow some of the biggest brands in the food industry.
“Forget the life preserver; throw me a wheel of P’tit Basque.”
CHIEF OPERATING OFFICER
CHIEF OPERATING OFFICER
Responsible for agency process, workflow and operations, Steve’s 30-plus years of agency management experience have helped FoodMix plant roots that run deep. Having served as CFO and Chief Administrative Officer for Bozell Worldwide, CIO for True North Communications and VP, IPG, he’s our behind-the-scenes bigwig, overseeing the financial and day-to-day growth of this finely tuned agency.
“Loving a brand at the age of 6 and sharing it with your grandkids at 60.”
SVP Industry Relations
SVP Industry Relations
Every company needs a brand advocate who can help our clients grow Brand Love from the ground up. Our client development guru Nadine understands exactly what our clients need to grow because she has worked on all sides of the business – media planning, account direction, TV production and new business development – for some pretty well-known brands, including ConAgra, Maybelline, Dial Soap (with whom she won an ADDY award), Humana and more.
“I believe in two food groups: bread pudding and ‘other.’ ”
CONTROLLER
CONTROLLER
You can’t grow Brand Love if you don’t have a garden to grow it in. As the FoodMix controller, Sharnell keeps our roots firmly planted in the ground by overseeing all accounting operations, including record keeping, accounts payable, accounts receivable, payroll, billing and financial reporting. Before helping FoodMix grow, Sharnell worked at Ketchum, MacLeod & Grove, Bozell, Campbell Mithun, then IPG and Greenhouse Communications.
“Favorite meal? A four-course dinner of movie-style popcorn.”
Melanie Sawyer, Creative Director
Melanie Sawyer, Creative Director
If you want to grow a Brand Love story that lives happily ever after, then you’re going to need write it with both style and substance. Melanie has a proven track record of growing brand stories that produce both publicity and sales. Her work has garnered industry awards, including being shortlisted in the prestigious Cannes Advertising Festival. Melanie earned her BA in Journalism from The University of Minnesota.
“I’m an empath: I understand peanut butter on a deeper level”
Chris Miller, Creative Director – Art
Chris Miller, Creative Director – Art
When it comes to harvesting the kind of Brand Love that keeps your customers coming back for more, it helps to have an art focused expert onboard who always makes certain your brand story is dressed to impress. Chris is an award-winning 35-year veteran of the advertising industry with a client roster that includes Case New Holland, Chiquita, CNO Insurance, Disney, McDonald’s, and Wise Foods.
“I love the colors, textures, tastes and festive feel of Mexican food. And that’s before I even get done with a margarita.”
Group Account Director
Group Account Director
Rachel leads our account teams with a knack for consumer insights and a passion for brand strategy. Her career in building Brand Love includes brands such as Pop-Tarts, Pringles, Red Diamond Coffee and Tea, and Keebler, among others. Rachel is a graduate of The University of Illinois Urbana-Champaign, and received an MS in Integrated Marketing Communications from Northwestern University.
My favorite food group is ranch dressing.