We Are
FoodMix.
A Brand Love Story

Foodmix is an independent full-service food & beverage branding agency. Our mission is to help brands of all shapes and sizes build meaningful relationships with people through the art of creative storytelling. Our recipe is simple: We mix boundless imagination with strategic solutions to create engaging brand stories that inspire Brand Love.

At Foodmix you will find:
Foodies
First and foremost, we’re in the food biz because we love food. If you’re serving a chamoy-topped strawberry-avocado toast on heirloom sourdough, we’re always first in line.
Strategists
We set the table for success with our proprietary Brandmix™ process. Because you can’t build Brand Love without a plan.
Storytellers
We love to inspire. We believe the main character in every Brand Love story we tell is not you, it’s your customer. They’re the hero you need to make it all work.
Designers
We live to create unique experiences with big ideas that move your brand forward and make a positive impact on people’s lives.
Data Nerds
Your data tells a very intricate story, and we love to listen to it. We know how to harness its power to build up Brand Love in all sorts of ways you may have never even thought of.
OUR TEAM

Dan O’Connell

Founder/CEO

Sara Hagen

President

Steve Megel

CHIEF OPERATING OFFICER

Nadine Baarstad

VP, Client Development

Peter Baughman

Vice President, Communications

Michele Underwood

EXECUTIVE CREATIVE DIRECTOR

Sharnell Wells

CONTROLLER

BRANDS WE HAVE CREATED BRAND LOVE FOR
Ready to Work
Together?